AgendaWednesday, July 24 |
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| 9:00-9:15 a.m. | Welcome/Review Agenda | |
| 9:15-10:15 a.m. |
Recruitment 201-Session 1 Prospective Student Research Communication Preferences |
Eric Sickler Vice President: Stamats |
| 10:15-10:30 a.m. | Break | |
| 10:30-11:30 p.m. |
Recruitment 201 - Session 2 Recruitment Funnel - responsibilities Recruitment funnel - Communication tactics Developing a recrutiment plan |
Eric Sickler |
| 11:30-12:15 | Lunch | |
| 12:15-1:15 p.m. |
Developing/Managing a Structured Conversation with Prospective Students Identifying your college's unique Features/Value Proposition |
Brian Dycus Director, enrollment Solutions Management: Blackboard INC. |
| 1:15-2:15 p.m. | Utilizing Intelliworks to Enhance your Recruitment Efforts | Brian Dycus |
| 2:15-2:30 p.m. | Break | |
| 2:30-3:00 p.m. | Intelliworks Timeline / Discussion |
Terri Giltner Jennifer Vlahos KCTCS Marketing |
| 3:00-3:30 p.m. | 2013-14 KCTCS Marketing | Terri Giltner Recruitment Plan/Schedule |
| 3:30-3:45 p.m. | Photo/Video Shoots | Brittany Lippert KCTCS Marketing |
| 3:45-4:00 p.m. | Direct Mail Templates | Brittany Lippert |
| 4:00-4:30 p.m. | Recruitment Materials Parent Brochure Latino Viewbook |
Brittany Lippert |
| 4:30 p.m. | Adjourn | |
Thursday, July 25 |
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| 8:00 a.m. | Continental Breakfast | |
| 8:30-9:00 a.m. | Welcome, Introductions, Process Review Divide into four teams | Stamats Team |
| 9:00 - 10:30 a.m. | Roundtable Discussion Session 1 Team A: Recruitment structures/staff Team B: Recruitment processes/activities Team C: Recruitment opportunities Team D Recruitment challenges | Stamats Team |
| 10:30 12 noon |
Roundtable Discussion Session 2 Team A: Recruitment challenges Team B: Recruitment structures/staff Team C: Recruitment processes/activities Team D: Recruitment opportunities | Stamats Team |
| 12:00-1:00 p.m. | Lunch | |
| 1:00-2:00 p.m. | .
Roundtable Discussion Session 3 Team A: Recruitment opportunities Team B: Recruitment challenges Team C: Recruitment structures/staff Team D: Recruitment process/activities | Stamats Team |
| 2:00-3:00 p.m. |
Roundtable Discussion Session 4 Team A: Recruitment processes/activities Team B: Recruitment opportunities Team C: Recruitment challenges Team D: Recruitment structures/staff | Stamats Team |
| 3:00-3:30 p.m. | Re-cap/Closing Remarks | Stamats Team |
| 3:30 p.m. | Adjourn | |
